BILLIS®

BILLIS is not just a fast food restaurant: it is a new concept of Italian fast cuisine that combines artisanal craftsmanship and contemporary rhythm. In my work as a brand designer, I helped transform this concept into a coherent and memorable brand identity, capable of surprising with every bite. The brand was born within a family, between ovens and entrepreneurial courage, with the desire to create something simple, special, and immediate, capable of bringing happiness. The art of wonder, spontaneous and sincere, is at the heart of every experience: from burgers designed to amaze, with ingredients that tell the story of the territory, to bold pairings that ignite the senses.